Keep Your Blonde Hair Bright During the Summer

Summer is the season of sunshine, pool days, and vacations—but it can also be the season your blonde starts to look brassy, dry, or dull. Between UV rays, chlorine, salt water, and heat, your bright blonde can quickly lose its sparkle without a little extra care.

Here are our top tips for keeping your blonde bright, healthy, and beautiful all summer long:

☀️ 1. Protect Your Hair from the Sun

Just like your skin, your hair needs protection from UV rays, which can cause fading and brassiness in blonde hair. Try:

  • Wearing a hat or scarf during peak sun hours.

  • Using a UV-protectant spray (like Kérastase Soleil) before going outside to help preserve your color.

💧 2. Keep It Hydrated

Blonde hair is often more porous, which means it can dry out faster, especially in the summer.

🏊‍♀️ 3. Avoid Chlorine Damage

Chlorine can give blonde hair a greenish tint and leave it feeling dry and brittle.

  • Before swimming, wet your hair with fresh water and apply a leave-in conditioner to fill your hair shaft so it absorbs less chlorine.

  • Rinse your hair immediately after swimming to remove chlorine residue.

💜 4. Use a Purple Shampoo

A purple shampoo helps neutralize brassy or yellow tones that can appear in blonde hair, especially during the summer.

  • Use once a week or as recommended by your stylist to keep your blonde looking fresh.

  • Don’t overuse, as it can cause a dull or greyish tint if used too frequently.

✂️ 5. Book Regular Trims

Sun, salt, and chlorine can lead to dry, split ends, making blonde hair look frizzy and dull.

  • Schedule regular trims every 8–10 weeks during the summer to keep your ends fresh and your hair looking its best.

🚿 6. Rinse with Cool Water

After washing your hair, finish with a cool water rinse to help seal the hair cuticle, which:

  • Adds shine.

  • Helps preserve your color.

  • Reduces frizz.

✨ Keep Your Blonde Bright All Summer Long

Blonde hair requires a little extra love in the summer, but with the right care, you can keep it looking bright, healthy, and beautiful all season.

Need personalized product recommendations for your blonde? Book a gloss refresh or an in-salon treatment to revive your color and add shine before your next summer getaway.

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